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The San Francisco Treat

You think you know, but you have no idea; this is the true story of Rice-A-Roni: "When the DeDomenicos moved into a place of their own, Lois often cooked Mrs. Captanian's Armenian pilaf. At a family dinner one evening, after a long day at the pasta factory, Tom's brother Vince stared at his dish of pilaf and said, 'This would be great in a box.' Golden Grain had a test kitchen at the factory. It took three or four years to adapt the recipe for one pot ... All that was missing was a name." [NPR]