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Zagat V. Yelp

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2008_09_zagatyelp.jpgTimes business columnist Randall Stross puts the two heavyweight review sites directly up against one another to show just how archaic Zagat has become. Compared to Yelp, Zagat is less comprehensive, still requires payment for an online subscription, and in a system stuck in the dregs of print influence, is only updated once a year. But Nina Zagat isn't worried at all: "'Our goal is not to be totally comprehensive,' Ms. Zagat said. When I told her that I, a Zagat subscriber, wished that the service did try to rate every restaurant, she pointed to the company's 30-year history and said, 'The proof is in the pudding.'" Outdated pudding, but pudding nonetheless? [NYT]

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