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Yelp Wanted

2008_07_yelpwantedsmall.jpgFollowing the business owner/Yelper brawl earlier this week, Valleywag points out that the entire situation may have been diffused if only Yelp had given the time of day to the upset business owner, who actually went to Yelp HQ before confronting the reviewer, only to get the cold shoulder: "Look at the situation from Goodman's perspective: She's a bricks-and-mortar, face-to-face neighborhood merchant being pelted by faceless, nameless online entities (and one remote customer service rep on the phone), and no one will have an actual face to face conversation with her." [Gawker via Eater National]