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Anyone who's had a cone at Hayes Valley's Smitten Ice Cream is likely well-acquainted with Kelvin, the patented liquid-nitrogen freezer that allows Robyn Sue Fisher to create perfectly smooth ice cream in less than 60 seconds. Unfortunately, the folks at Electrolux live in a world in which they think Fisher's device could be confused with their Kelvinator line of fridges and freezers. To avoid legal trouble, Fisher's turning to her neighbors for help coming up with a new name for Kelvin; check out the rules for what she's looking for here. The winner gets their own Smitten ice-cream social. [Hayeswire]