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Smitten Ice Cream Probably Coming to Pacific Heights

They're denying it, but the landlord says the deal is done.

The original Hayes Valley Smitten.
The original Hayes Valley Smitten.

Smitten Ice Cream, famous for its chilled-to-order, liquid-nitrogen-frozen ice cream, will likely move into a small storefront at 2404 California, next to Pizzeria Delfina. Until recently, the space was occupied by CopyNet, a 20-year-old copy shop that was forced out when the landlord hiked rent from $6K to over $10K. (Before anyone complains about gentrification, be grateful that the space isn't becoming what landlord Russell Flynn originally wanted: a Wells Fargo ATM.) The New Fillmore talked to Flynn, who says that Smitten is in the final stages of signing a lease for the space; for their part, Smitten's reps wouldn't comment. CopyNet has managed to relocate a few blocks away, to 2174 Sutter Street.

The neighborhood around Fillmore and California is a restaurant hotspot that would be ideal for a dessert-centric addition: SPQR, Woodhouse Fish Co., Fresca, Roam Artisan Burgers, La Méditerranée, and plenty of others are all within a couple blocks. If it opens, the Pac Heights location would join four other Smitten shops; the liquid nitrogen fueled empire has outposts in Hayes Valley, a Los Altos Whole Foods, Oakland's Rockridge neighborhood, and in Lafayette. Since Smitten's staying mum, there's no word on when its army of "Brrristas" (a.k.a. nitrogen-machine operators) will arrive, though the company is about to hold open interviews in Rockridge that could signal a hiring push for a new location.

—Leif Haven