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Inside Gus's Community Market, A New Family-Owned, Local-Leaning Mission Market

The grocery store is from the sons of the family who owns Haight Street Market and Noriega Produce.

Dimitri and Bobby Vardakastanis are taking over the family business of neighborhood-driven grocery stores. Their parents Gus and Georgia Vardakastanis opened Haight Street Market in 1981 and Noriega Produce in 1985, and now their sons are carrying on with Gus’s Community Market in the Mission. The 12,000-square-foot space has produce from local farms like Riverdog Farm, Fully Belly and Terra Firma Farms, as well as popular Bay Area-made products from INNA Jams, Dandelion Chocolate, Nana Joe’s and Baia Pasta. There’s a whole animal butcher shop with 30-day dry-aged beef, a local seafood station, a wine and spirits program and a deli with house-made noodle bowls, sushi and grab-and-go Greek items. The space also has an all-day café with a rotating menu of fresh juices smoothies, coffee, kombucha, eight draft beers (including a new beer from Magnolia Brewery) and a custom Humphry Slocombe flavor of honey pistachio brittle. Take a look around the entire endeavor, which opens tomorrow, above.

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