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World’s Only Beachside Taco Bell Now Serves Booze

The Pacifica Taco Bell reopens after a remodel on July 13, this time with beer, wine, and frozen drinks

Pacifica’s shiny, newly remodeled Taco Bell
Courtesy of Edelman

The Pacifica Taco Bell is legendary for its beachfront views and retro architecture. Now, after a remodel that began in November, the chain restaurant is back, and it’s got some exciting new features.

The big news is that it’s now a Taco Bell Cantina, one of the chain’s restaurants that has been upgraded with alcoholic beverages. That means beer on draft and in bottles (local, imported, and domestic), boozy Twisted Freezes (margaritas and other cocktails), and wine will be available for consumption overlooking the beach.

According to Curbed SF, the building was originally built in the late 60’s as an A&W hamburger franchise, though it’s been a Taco Bell since the ‘80s. Now it features a mural by SF street artist Norah Bruhn, a glass-enclosed, indoor/outdoor fireplace, and a walk-up window so sandy diners can order from the outside. Like the chain’s other Cantinas, the interior has wood floors, tiled ceilings, exposed wooden ceiling beams, and trendy pendant lighting.

Inside Taco Bell in Pacifica

It’s opening on Saturday, July 13 (5200 Coast Highway, Pacifica) from 12 p.m.-3 p.m. for the 20th Annual Kahuna Kupuna Benefit Surf Contest with some promotions: The first 50 fans to walk through its doors will receive a “hot sauce packet beach towel,” while the first 150 will receive a free crunchy taco.

Now, enjoy this very on-brand video of beachgoers enjoying some Twisted Freezes: